Our clients – Wasted Heroes

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Wasted Heroes is the vision of graphic designer Russell Reid, a fresh alternative t-shirt label. He is the main designer for one of Liverpool’s most historically prominent clubnights Circus as well as having done a long stint at its sister event Chibuku Shake Shake. He is responsible for their history of twisted and surreal flyer designs.

Russell’s artistic imagination has played a huge role in the art of the dancefloor, with his designs becoming as iconic as the events themselves. His work has been featured in numerous commercial arts and design publications including Creative Review, where he was featured due to his presence within the Liverpool independent creative scene. Russell designed the Creative Review front cover for their November 2011 issue.

Clothing was the logical progression for Russell’s vision, taking inspiration from some of his most eye catching flyer designs to create t-shirts, tote bags and sweatshirts for men and women. The result is a uniquely British streetwear style, born on the dancefloor but rapidly becoming a music inspired brand that stretches beyond the parameters of electronic music. The label holds tight to its independent roots and is proud of its hands-on personal approach by screen printing and designing all garments in-house.
The brand was born from a passion of Graphic t-shirts and is heavily influenced by genres of electronic music and art resulting in designs that vibrate with an infectious urban energy. Breathing fresh life into the world of graphic tees, Wasted Heroes is an instantly recognisable, bold & brazen street-wear label with an attitude and identity of their own.

Wasted Heroes has received support from the dance community in the shape of Yousef, Loco Dice, Carl Cox and Cafe Mambo’s Alex Wolfenden all wearing the brand. In September 2012 Wasted Heroes took their designs back to where they started; the dancefloor, by hosting Space Ibiza’s El Salon room at the We Love closing Fiesta, where rising stars Bicep and a Little Boots dj set headlined the room.

Russell  says

“We are crazy busy at the moment as we just launched a new collection. It’s finally here!!! The new collection has landed (you can all breath a sigh of relief…) and head straight to http://www.wastedheroes-shop.com/category/new-in to see what you think!

We have been loyal customers of Wicked Printing Stuff for around 3 years now. All our inks are purchased from you guys plus we just bought a tunnel dryer from you about 3 months ago.

My best advice for aspiring graphic designers would be to submerge yourself in the industry you want to work in. I always wanted to work within the music industry and during my student days went to gigs, clubs and got to know promoters, bands and DJs. As a result I ended up designing the flyers for Circus which then opened new doors and some interesting collaborations.

If you’re passionate about design it becomes a lifestyle as well as a job.”

The photos are all posed with Wicked Printing Stuff inks and squeegees and we loved them so much we published them all!

Catch up with Russell on his website or social media.

Wasted Heroes www.wastedheroes.com

Russtle www.russtle.com






Introducing Action Illustrated

01            Action Illustrated is your reliable source for the most effective digital art available in our corner of the galaxy. We specialise in high quality vector graphics and editing software that allow you to take your designs to the next level. With our system, you can easily design production-ready artwork within a matter of minutes that gets results and impresses your clients.

We are a USA company that has been running for 14 years and we decided after being so successful in the American market that we wanted to try our hand in the European market and so here we are!

We are based in Germany in a town call Ottersweier in Baden-Württemberg, which lies between the Black Forest and The Rheine.

Our collection is the largest in the industry by far with more than 25,000 individual 02pieces of clip art and over 1400 editable templates you can customise and personalise at your leisure.

Our vector graphics can be used for screen printing and that is where Wicked Printing Stuff came along, we met them at a show and bam, a relationship was formed.  Our designs were printed by Pete and his team at shows, to show how great our graphics looked, in both colour and black and white.  We have never looked back.

Our graphics can also be used in sublimation, Direct to Garment, engraving and embroidery as well.


We also designed an advanced plug-in for CorelDraw x 4 and above called Instant Designer, which is a user-friendly editing software, which has the following options:

06A template browser, which allows you to easily search through all the Action Illustrated artwork volumes by keyword in CorelDraw.

A template editor, which includes a text editor that changes the text while maintaining the curves and outlines and you are able to change the font.
It also allows you to change the template artwork, while keeping the size and placement and add additional artwork.
Last but not least it allows you to manager the colour separation/colour reduction in your template, it’s as easy as 1, 2, 3.

It has 203 Product blanks for you to show your customer what the finished image looks like on a T-shirt, baseball hat, bag, sweat shirts etc.

We also cater for the embroidery market with the Action Embroidery Library 1, which has 5000 digitalised images in .OFM and .DST format and includes the Melco Sizer software for scaling and colouring files and printable .PDF’s to create your own catalogue.




So if you think that our product is too good to be true, just take a look at some of the designs that one of my customer has done with our vector graphics.

All Images are taken from
Elements of Styles Volumes 1 -4 and
recreated by Simon Garrett from Surefire Print.

So come and take advantage of our vector files which you can edit at will and scale to suit your specific platform. You can turn to our database at any time, find what you need, tailor it and set sail for Success Island. Don’t settle for generic when the outstanding is within reach!

Contact us for an online Demo or more additional information!

Contact:     Michelle Headley
Tel:     +49 (0) 7223 2815 560
Email:    mheadley@actionillustrated.eu
Facebook:    https://www.facebook.com/pages/Action-Illustrated-EU/200349570104653?fref=ts
Website:      http://www.actionillustrated.co.uk/
Twitter:     https://twitter.com/ActionArtEU


Skateboarding and the Devil and The Deep

Anthony is a brand new Wicked Printing Stuff client. He wrote a glowing reference on our Facebook page saying “Great service, online instant chat for any questions and very speedy delivery! Will be using from now on”. He is just swapping to screen printing and tells us about his start up before WPS. Many of our clients  start exactly like this and then go onto becoming large established printers. We look forward to the next installment.



From this

Devil and the deep started just over two years ago back in 2012 from the small and cramped box room in my uni halls over in Liverpool, but home for me is a little town called Bridgnorth in Shropshire. This is where I grew up skating every night after school on a pretty ropey mini ramp with a few friends in the back garden. I was always into the skate scene and art in school so it naturally progressed into clothing when I started uni, this is where I actually learned something about design and illustration that wasn’t just something I’d seen in a magazine of some dude skating. Although Devil And The Deep isn’t primarily a skate brand but looks at a few different sports I’m into such as Biking and Surfing, the main influence to start up was definitely from the skate scene.

When I looked into getting T-shirts first done it was at the end of 2012 and I was faced with crazy prices and minimum order numbers, here I decided I wanted to dirty my hands and print my own stuff. So with a little bit of false confidence, the first T-shirts I made were on the kitchen table with an iron and some transfer paper ran through my dads office inkjet printer, and then dyed in the sink. Yeah, they worked pretty well but they were so far from the high quality stuff I actually wanted to make. My girlfriends Mom was doing some work with a guy who ran a small handyman business out of a little log cabin and he introduced me to vinyl printing. Needless to say this was the first step in the right direction.




to this

With the few orders we got from this I was able to put together a webpage, shooting photos for it in my mates dads barn which we temporary converted into a makeshift studio. I spent what felt like a fortune at the time when I shelled out £150 on hem tags for T-shirts and beanies, and although there was some humming and haring involved it all worked out for the best and allowed us to get to the next step on the metaphorical ladder we’re all trying to climb. New designs came with the experience I’d gained throughout my first years of uni, there was a lot of support especially through social media, which got us in touch with a wider audience and confirmed people liked what I was doing, especially with our unofficial sponsors such as Senior Downhill Racing champion Josh Morris. I say unofficial because in reality they’re just friends who get free stuff for being good at what they do.

 I still felt held back by our printing technique at this time, I finally bit the bullet in September this year and bought a set up to print and expose screens. Having no previous experience and armed only with the knowledge that the rest of the industry use this process, I grabbed a few weekends to learn the ropes and soon realised it was the way to go. Not only does the quality outdo all other previous techniques I tried, but the overall finish and the cost effectiveness is exactly what I wanted. That is when I contacted Wicked Printing Stuff.


So from skating in the garden with friends in somebody else’s gear we now do exactly the same but with my logo on our backs. I’m now working on my third collection due for release around Christmas/early new year which will be the first for the set up that now lives in the cellar of the old farmhouse I grew up in.

Twitter: https://twitter.com/DevilAndTheDeep04

Facebook: https://www.facebook.com/AnthonyRex.DevilAndTheDeep

Instagram : http://instagram.com/devilandthedeep_apparel



Client Story – from Skateboarding to Screen Printing

The Print Ink Co – From Nothing Came Something

Back in 2011 a few of us decided to start a skateboard company. We were all life long skateboarders ranging in age from 23 up to 40 years old and it all seemed to come together at the right time. A large part of the company was high quality branded clothing and we quickly discovered how expensive it was to have this produced for us, having our garments screenprinted, labels stitched in etc. We decided the best option was to learn how to screenprint ourselves, cut down the costs on other people doing everything for us and get our hands dirty.


An early shot from our basement studio space.

We bought our first carousel and basic kit from Wicked Printing Stuff and we got down to the serious task of learning how to screen print. That’s when we realised why it cost so much to get other companies to do it for us – screen printing isn’t an easy thing! After months of practicing and doing our own one or two colour prints (out of a basement studio room) we started to get to a level where we were happy with the quality of our own work but we needed some more tuition on the finer elements of screenprinting. We enrolled on a course at the Leicester Print Workshop which was invaluable. We found out about how to register four colour prints, four colour process work, creating high detail half tones and more.


A water based print onto cotton t-shirts for our brand

After a few more months of learning on under our own steam we felt we were ready to expand and start our own screen printing business and we registered our company, The Print Ink Co Ltd. We started doing a few small jobs for other small brands within the skateboarding world and managed to get some work printing clothing for a few of the skateboard shops in the UK. Meanwhile our skateboard brand was starting to take a nosedive and one of us was made redundant from our day job so we began to focus on printing solely for others and really pushing our business.


A three colour print run for one of our customers

As we started to pick up more work via word of mouth and lots of phone calls we realised it was time to expand and get ourselves a bigger work space. We rented our current premises in April 2014 and bought ourselves a load more equipment so we could up our game. We bought a better tunnel dryer, a beautiful Workhorse Odyssey Exposure unit, another carousel and ton more screens and we were good to go.


Our current studio set up

We are currently getting steady, interesting work from a variety of clients and we can confidently call ourselves ‘real’ screen printers now. We are learning new things everyday and that is part of the fun of the work…..there is always something new to do or to master. We just bought our first vacuum table and have started to take on work doing art prints onto card and paper which is a lot of fun and incredibly satisfying. I don’t think we will ever get rich from hand screen printing, but as we grow and learn we are able to support ourselves and the business and after the first six months in our new studio that’s currently where we are happy to be.


A three colour print process

If you want something to look good then you have to work hard to make sure that it IS good. We take pride in what we do and what we have learnt over the last few years. It has been a case of one step forward and two steps back at time, but the screen printing community is a pretty friendly place. We have met and become good friends with a number of other printers and there are always tips to share with one another, whether it be on exposure methods, types of ink, off contact or the best garment and ink to use on a particular job. Wicked Printing have always been supportive of us from the beginning and we regularly use them for our inks, equipment and advice.

Screen printing is a labor of love. It takes time, patience and you are guaranteed to lose your mind trying to get an image perfect. From illustration to digital colour seperation to screen set up, to print, there is a lot to perfect and a lot that can go wrong but that is all part of the joy of it. We don’t aim to stop anytime soon, this is exactly where we want to be.
The Print Ink Co

Fairway, London Road

Retford, Notts

DN22 7JE


email: jo@theprintink.co.uk

tel: 01777 237118







Another Wicked customer – the next Warhol?

We featured a business start up with John but this customer is much more established like Rachel, she is holding exhibitions and selling her work! She sent me lots of pictures and asked me to choose, I couldn’t,  so put them all up as a gallery. If you select the category client artwork you can see everyone we have featured.

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I love screen printing. I love making my drawings, turning them into positives, making my screens and printing. I love mixing my colours and I particularly love my squeegees. I love the feel of the ink as I pull the print and the excitement of seeing how it looks for the first time. I’m not so keen on the clearing up afterwards except for the power washer I use to strip the screens back to blank again.


My name is Elizabeth Fraser. I am an artist/designer/printmaker/educator/tea drinker and I work part time at Cambridge School of Art, Anglia Ruskin University as a studio supervisor for the Graphic Design students. I look after the wonderful letterpress facility there. I also do some freelance design work and accept commissions and teach occasional workshops. So, I have access to a print room but I also work from my garden workshop. This is how I came across the brilliant and very helpful Wicked Printing Stuff who advised me on what to buy for a small area. My workshop is packed with stuff so I needed a set up that suited a multifunctional space and could easily and quickly be set up and taken down. The UU clamps are ideal, sturdy & easy to use.


My prints begin as drawings. I am interested in ephemera and the nearly redundant objects of modern life. Those things we all have but pay little attention to. For screen printing I scan my initial drawings into my computer to tidy them up and test how I want to use colour. After preparing all the layers as positives I print them onto acetate, prep my screens with photo emulsion and expose the positives onto them. After a washout and hardening they are all ready to go. I usually work with around four layers but the most I have done is 12 which was a very interesting test of my registration skills! My latest work is based upon board games. We all have them in a cupboard but so much gameplay now is digital that they are becoming obsolete in many households. I wanted to explore their visual language. I separated the words from the structure and overlaid several games to be reminiscent of that other physical gameplay, the sports hall and its game lines. Can you see which games I have used?


If you want to look at more of my work you can find it at www.behance.net/elizabethfraser and on Instagram @frauhaus1


I also currently have work in a joint show in Cambridge open until 26th September. For more details of this please see the blog www.arbpublicart.wordpress.com

Starting a screen printing business – real life story

We love to feature the stories of Wicked customers. Here is some one who is just starting out in his garage!

Starting out (again) but this time for real

My name’s John Bloor, and I’m trying to make a big career change from working for people as a graphic designer to becoming a designer and maker.

In the dim and distant past I used to make fonts and I always used to get crazy emails from bands (usually metal bands) asking if they could use them – then I’d forget all about it and things used to turn up in the post like 7” singles with my fonts on accompanied by lovely notes from the artists.

I’ve always been into music in a big way, always hunting for interesting new bands and sounds. Initially I tried offering free graphic design for bands and did a few logos and album covers, then I got into doing gig posters. I loved the posters of designers in the US like Strawberryluna, Methane Studios and Cricket Press. I loved the feel of screen printed posters – so bold and bright yet each obviously a one off – hand crafted with care.

So I wanted to print my own posters and for a while I hooked up with a nice promoter called George Gargan and created artwork for artists like Shonen Knife, Chris Brokaw and Geoff Farina, Dick Dale and my friend’s band Lazarus Clamp. Although these gig posters were printed conventionally I really wanted to screen print them but things got put on hold for a while when I took a full time graphic design job for three years.

It suddenly struck me, while we were shopping for lampshades and not finding any that we liked, that instead of screen printing gig posters for no money and having to do it in my spare time, I could design and print homewares – perhaps even as a full time job and get away from my health problems at the same time.

So the idea started to take shape, having a wife who is a textile designer is a great help, I am initially going for lampshades, tea towels, cushions, prints and maybe further down the line, ceramics all.aimed at the boutique homeware market.

We converted the garage to a print studio by putting in some kitchen units with a surface on top, buying a large sink and having that plumbed in. The workbench would serve as the printing bench.


At the same time, I started sketching ideas for my ranges. I knew I wanted to do ranges which were personal to me but also that nature really sells. I discovered that the destiny of thousands of photos I had taken over the years which had seemed without any purpose was actually to help me at this point in developing my ranges .

Using old photos I chose themes which reflected what I love about this country and what I had grown up with, like countryside, beach, childhood secret places and bluebell woods but from the very start I put in ideas which were personal to me. I have also got ideas from friends like a leaf themed lampshade so that will probably be the first thing which gets finished.

I have started to take my sketches onto the computer and turn them into more finished ideas but at the moment I’ve only been using one style of illustration – what I call “digital linocut” where I draw in Photoshop using black brush strokes and then cut away from them using the eraser.

The point I’m at right now is that I have created a first set of ideas using this digital linocut style and some of them work really well, but I’m very keen to explore some other styles I have in mind. In the meantime I’m hoping to finalise the leaf lampshade soon and get printing that. I need to also really practice my printing technique to nail it.

I have bought a complete set of WPS water based paper inks and I need to get the fabric inks next. I have a handful of WPS screens which are so much better than the wooden ones I started off with – they are so robust!

If this becomes a reality, and I do manage to make a career out of printing homewares, I still want to continue doing gig posters and maybe tshirts as a “fun” thing to do to balance the hard work of the ranges.

This is John’s facebook page


If you would like to feature on the blog please email info@wickedprintingstuff.com

Introducing Rachel

Feather Fox & Me (Low)Glare Install 015

Wicked Printing Stuff have a number of people that work with them, Racvhel is one of them. We are happy to recommend her courses and she uses our products, she is located in Scotland. www.rachel-elliott.com


Anyway here she tells her own story.

EtsyI was born in Surrey, which explains the English accent that throws people who meet me for the first time, as they assume living in Edinburgh would make me Scottish.  I moved here 10 years ago to study my degree in Architectural Glass at the art college and never left, setting up my own glass studio in 2009.  I’ve always been a maker but was drawn to glass after stumbling upon a hot glass studio in New Zealand while I was travelling out there and spending 2 days being absolutely transfixed by the family who worked together blowing and engraving glass.

I learnt screen-printing from another student whilst still at the art college with regular forays to the printed textile department whilst I was there.  So when I built my studio, I knew I wanted it to be equipped for the process, even though space is a big constraint and glass kit still takes priority, so I have a mini screen wash out tank and still use the trusty halogen on a clothes rail I bought from Wicked nearly 7 years ago!Collage

I print with a variety of kiln-fired enamels as well as raw glass powder through the screens and occasionally PVA glue to make a resist for sandblasting.  Up until the printing part, the process is identical to most other mediums, so I use the same emulsion, screens, coating trough, squeegees as textile and paper printers and all of which I get from Wicked.

A couple of years ago, I was asked by another glass artist up here if I would teach her screen-printing, not only the print part but also the whole process from coating to stripping (the screens!) so I formulated a whistle stop one day class which basically covered all the technical stages and still allows for students to send me their images to expose on the day.

Since then I’ve taught hundreds of people in my studio here in Edinburgh as well as a couple of classes in other people’s glass workshops around the country.  Most of them have gone on to equip themselves and incorporate screen printing into their designs, which I’m really proud to have assisted in.

The thing I love about printing onto glass is the density of colour you can achieve yet still have a completely transparent base.  It’s also never going to fade, so as an archival piece, it’s going to look the same in a century as it does now.

Honey Bear Personalised Hare, Lifestyle (Birthday), Rachel Elliott Glassworks 2014. Low Res Popcorn Hog

Some examples of her work, more on her website www.rachel-elliott.com





If you use our products and have a story to tell we would love to hear from you with examples of your work. We are happy to include links to your website.